Elby Design Studio

About

Elby sells handcrafted gold foil prints of iconic destinations around the world, a keepsake for people wanting to celebrate the places they’ve been.

I’d always wanted to create something tangible, something that pulled me away from the screen and back into working with my hands.

At the time, I was living in Manly, a laid-back seaside town just north of Sydney, and that beachside energy really shaped the brand’s look and feel. The identity leans into an ocean-inspired palette, paired with clean, minimal design to let the detail and shimmer of the gold foil take centre stage.

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I sold the prints at the local Manly markets on the weekends. I also got invited to sell the prints on the well-known market sellers website 'The Finders Keepers', which was a personal highlight.